Strategies for Measuring UX / Research Lab Tours

  • 12 Sep 2019
  • 6:00 PM - 8:00 PM
  • Optum Technology
  • 24


Optum Technology: Strategies for Measuring UX + Research Lab Tours

How do you measure user experience?  We have many ways to gather feedback from users, customers and partners, but how do mature UX teams use metrics? What metrics are worth measuring?  Is it worth measuring at all?

This talk will cover why, what and when to measure as well as common metrics used by UX teams like the System Usability Scale (SUS), Net Promoter Score (NPS) and other ways to measure efficiency, satisfaction and performance.  We’ll also discuss some of the lessons learned from using metrics broadly across many products and projects over time.

Lab Tours (during networking time)

Guided tours will be offered of Optum’s multi-purpose research lab. Limited tour spots will be available due to time constraints, so arrive right at 6:00 to get in line for a tour.


Lyle Kantrovich, Director of User Experience


      • 6:00 pm - Doors Open – Check in at Security – Skyway Level by Parking Ramp

      • 6:00 pm - Research Lab Tours Start (limited availability)

      • 6:00 pm - 7:00 pm - Networking, Hors d’oeuvres, Beverages 

      • 7:00 pm - 8:00 pm - Presentation and Q&A

      Early Registration Required due to security:

      NO WALK INS AT THIS EVENT. Due to security requirements, registration for this event will close on September 10th. All registrants must provide their legal name during registration for entry into the event. Please bring a photo ID to the event for check in. 

        Location & Directions

        Optum Technology
        13625 Technology Drive
        Eden Prairie, MN 55344

        Note: Enter at Building C Skyway

        Important GPS Note: There are multiple Optum campuses in Eden Prairie so don’t use your GPS to just navigate to Optum – it will take you to the wrong location.


        Visitors should park in the free parking ramp behind the main buildings, not in the surface lot signed for guest parking.  Use the stairs/elevator to enter Building C through the Skyway (Level P4). This is the only entrance that visitors are allowed to enter through after business hours.

        If you need assistance finding the location or getting in the door the day of the event, please call: Margaret at (612) 865-4379 or Danielle at (612) 746-1850.

        Copyright © 2021 User Experience Professionals Association, Minnesota Chapter.

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