This 1-day workshop with Carnegie Mellon professor John Zimmerman will give attendees hands-on experience with two novel design methods for generating ideas and getting user feedback. The morning will focus on crowdsourcing ideas and the afternoon will cover how to speed date new concepts.
Note: Since attendance is limited to 25, we are conducting two identical workshops, one on Thursday, October 24th and one on Friday, October 25th.
The emergence of the social web and the meteoric adoption of smartphones have created more and more opportunities for products and services that use crowdsourcing. The workshop will provide an overview of many different crowdsourcing forms and motivational approaches to spur crowd action. Attendees will work in small teams to brainstorm and sketch concepts. Through a process of critique and discussion, they will collaboratively refine several concepts and render them as storyboards.
Observing current user behavior does not always provide guidance to how radically new products or services (driverless cars, intelligent environments, robotic sales agents) will be received and used. Speed dating provides a way to test these future waters. Workshop attendees will evaluate storyboards from the morning session using the speed dating method. Playing the roles of evaluator and participant, attendees will practice how to facilitate a session and draw insights from users. At the end of the “dates,” evaluators will ask their participants to share ideas for what kind of future they really want.
This workshop is geared towards UX designers and researchers who want to learn methods for generating design ideas and evaluating them.
What to Bring: Your laptop.
Lunch will be provided.